Starbucks is quietly becoming a lot less generous amid high prices
Amid the harsh feedback, Starbucks rolled out discounts for its rewards members this summer, such as 50% off of one drink ...
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Starbucks is backing off its short-lived discounting strategy
CEO Brian Niccol said in a town hall that he wanted to re-emphasize the company’s positioning as a premium brand ...
Starbucks store workers want their new CEO to take action on these 4 issues
From mobile orders to becoming a hangout spot, Starbucks store employees are hoping Brian Niccol will take action on multiple ...
Starbucks Shifts Strategy: Fewer Deals, More Focus on Quality Coffee and Holiday Favorites
Starbucks CEO scaling back on promotions, focusing on premium coffee & improving customer service. Stock down 0.24% premarket ...
Starbucks pulls back on some promotions as it preps for holiday rush
Starbucks Corporation (NASDAQ:SBUX) is looking to take back some pricing by pulling back on promotions and discounts, ...