North Yankton plus zombies seems to have been a big enough deal for a whopping 400,000 GTA Online players to quickly jump into the mode within its first 24 hours, according to GTAO Stats. That number has rocketed passed the one million marks over the last few days, too.

It’s arguable that GTA Online’s Halloween event is proving somewhat popular. The zombie-slaughtering North Yankton Nightmare, added to the game along with GTA V’s opening location, Ludendorff, has been so popular Rockstar had to increase the community challenge goals ten-fold.

Pretty much every major live service game will do something for Halloween. Call of Duty has The Haunting, Apex has Trick N' Treat Trios, and Fortnite has Fortnitemares. In previous years, GTA Online would also give players "four weeks of nonstop mischief" during October,