It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

What are the top challenges B2B firms face with their influencer programs? Do they have dedicated budgets for those programs?

Many brands are expanding their Super Bowl campaigns beyond just sponsored social posts this year to include experiential moments and exclusive New Orleans events.

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

Influencer marketing in India, valued at over 12 billion rupees, is expected to grow significantly, driven by data insights ...

Influencer marketing is no longer just about endorsements—it’s about partnerships, data-driven decision-making, and ...

In today’s digital age, video content has become a cornerstone of online marketing strategies. As consumers increasingly turn to video for product discovery, reviews, and purchase decisions, ...

At Brand Influence Agency, we’ve pioneered community influencer marketing in South Africa for over 15 years. How? By ...

Building a unique clothing brand is exciting, but standing out in a market with competition requires a strong digital ...

Logie Inc., the influencer marketing platform recently voted #1 by 69% of top-earning Amazon influencers, today announces the ...

A few recent trends that could explain this. In Glasgow's thriving cafe scene, influencer marketing has become a key strategy for building brand awareness and driving customer engagement.