SpaceX completed an amazing first on Sunday, plucking the lower half of its huge Starship launch system out of midair, as euphoric SpaceX employees watched from the control center. But why does SpaceX have to catch it anyway?

The risky maneuver is a step toward SpaceX’s goal of full reusability for Starship, which is the world’s most powerful rocket, and is key to NASA’s plans to return to the moon.

The success is a giant leap toward the company's goal to take humans and cargo all the way to Mars on the world's biggest and most powerful launch vehicle

The 233-foot-long booster was caught by giant "chop-stick" arms during landing. This technical breakthrough on a rocket eventually headed to Mars demonstrated that it can be used over and over, like a jetliner.

I got goosebumps as I watched the SpaceX Starship booster slide into place, caught by the robotic arms of the launch tower. It was the first time SpaceX had attempted to land its Starship booster like this—an engineering feat initially suggested by Elon Musk that we only just learned was truly possible on Sunday.

What can your company learn from SpaceX’s remarkable engineering success? Think like a startup and move fast, get things wrong, try again, while ignoring the critics.

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