Choosing the right CDP involves many factors. In some cases you may license a product labeled as CDP only to find you need to augment it. You have undoubtedly heard about the important role a customer ...

High-quality services increase customer satisfaction and can improve your company's reputation. To reach and maintain a high level of quality in services, you have to make sure each service meets the ...

Customer expectations are rising as data privacy demands are growing more complex. A first-party data strategy can help you navigate between the two. Customers continue to demand more personalized ...

The goal of customer service is to transform an unhappy customer into a customer who feels thrilled about how well they were taken care of. Opinions expressed by Entrepreneur contributors are their ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

With an increasing number of large, national chain stores popping up everywhere, small businesses sometimes find it difficult to compete. In the early 1900s, successful companies lasted an average of ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Where do you stand in terms of customer service? And how do you rise to the top? Here’s how to prepare for sustainable bottom-line results. When you’ve only reached the middle rung of customer service ...

Growth is a crucial component of any business, and sustainable growth is impossible without customer service. More customers inevitably means higher support volume. And without the resources to ...