Netflix's new deal with Ms. Rachel, the kid content phenom, marks the latest major influencer agreement to come to streaming.

Netflix ( NFLX 9.69%) stock tripled between 2023 and the end of 2024. With the streaming giant set to report fourth-quarter earnings on Jan. 21, investors will want to know how the business finished the year, content spending plans for 2025, and whether Netflix plans to increase prices this year.

As revealed by Omdia ’s Senior Research Director María Rua Aguete at a Content Americas panel, it surpassed 1.9 billion monthly active users globally, with 145 million in the U.S. alone. In terms of video revenues, TikTok reached $63.3 billion globally – nearly doubling YouTube’s global ad revenues of $33.3 billion.

The entertainment giant hopes the sing-songy content creator’s 13 million young fans will follow her to the streaming service.

Popular YouTube toddler learning show Ms. Rachel is coming to Netflix. It will start with a four-episode season of “curated compilation” videos on January 27th, the company announced today. Netflix says this first batch of “research-backed” educational videos aimed at early child development will cover topics like learning to talk or read.

Parents and children everywhere know Ms. Rachel’s music well, and now the viral YouTube sensation will be coming to Netflix with a brand new show featuring her most popular music.

It's only available for certain customers, however.

Emilia Pérez,” a Spanish language, French-made film, led the nominations with 13, including best picture and best actress for Karla Sofía Gascón, making her the first openly trans actor ever nominated for an Oscar.

WWE superstar CM Punk went off-script with a comment about a Hulk Hogan weeks after he was booed out of the building on the debut episode of Monday Night Raw on Netflix.

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Netflix will also try to stop password sharing. Subscribers can add extra members to their accounts for a fee that is less than a new subscription. Adding someone to a standard ad-free plan will increase to $8.99, while the charge for extra members on a plan with commercials will remain the same.