For example, Walgreens whitening toothpaste, sold at $1.99, is positioned directly against P&G's Crest whitening toothpaste with a ... differentiate themselves from other retailers. Though the classic ...

I’ve started to notice that my pearly whites haven’t been looking so pearly lately. Which is why I jumped at the chance to ...

Parents filed complaints on Jan 13 in federal courts in Illinois and California over products such as Procter and Gamble’s Kid’s Crest toothpaste and several products sold under Colgate’s na ...

The best toothpastes for adults have fluoride, according to dentists. Shop toothpaste with the ADA Seal of Acceptance from ...

Shares of household products giant Procter & Gamble (NYSE: PG) were gaining today after the maker of Crest toothpaste and Gillette razors posted another solid earnings report, edging out analyst ...

I highly recommend this product! Clean ingredients and genuinely work!” — The Connors “I’ve tried Crest strips before but ...

Having a pack of Crest Whitestrips in one’s bathroom has become as ubiquitous as a bottle of shampoo and now’s the perfect time to stock up on this beloved oral care item. Usually costing $45.99, ...

I’ve reported about oral care for five years, so I talk to dentists at least once or twice a week. Regardless of what topic ...

Shoppers can’t stand when toothpaste, deodorant and other items are locked up behind glass display cabinets at stores. Customers, accustomed to taking whatever they want off a shelf, don’t ...

P&G CEO Jon Moeller said new items including a low-cost Oral-B electric toothbrush, Crest whitening toothpaste and Zevo insect repellent will help drive sales for the rest of the fiscal year.