With the serum earning a 4.8-star average rating out of more than one million customers via My Sweet Smile's website, it's clearly having an impact. Users have reported healthier, stronger gums with ...

Gum pain is one such ailment ... signature WX formula to strengthen, repair and whiten teeth. In chic, minimalistic packaging, you’ll find the brush on gel Alestsch (£118) to instantly whiten ...