Kendrick Lamar performed the halftime show at Super Bowl LIX on Sunday, Feb. 9, in New Orleans, La., during the matchup ...

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network star to discuss why.

Over the past several months, a high-profile rivalry has erupted between superstar rappers Kendrick Lamar and Drake, which ...

For the second time since Super Bowl LIX, Nielsen has adjusted its calculation of how many people tuned into the game.

While Kendrick Lamar recently achieved a major mainstream accomplishment in the form of his Super Bowl LIX halftime show, Drake could end up performing a halftime show of his own that would likely ...

*This surpasses the initial reach number Nielsen announced on February 18, 2025 of 182.8 million viewers. For data date 2/9 (Super Bowl), programming lineup deliveries were delayed. As such, the ...

While the Super Bowl may not always be the ideal spot for pharma, cultural events like the Oscars can offer a more ...

The FIFA World Cup final is one of the most-watched sporting events in history, with 1.5 billion viewers tuning in for the ...

FIFA president Gianni Infantino shares excitement for Club World Cup this summer, and the World Cup next year during TV ...

Kendrick Lamar made history as the first solo rap act to headline the Super Bowl halftime show. With a set design aimed at ...

YouTube creators MrBeast, Rhett & Link, Michelle Khare, Adam W, Mark Rober and more talk about why it's their preferred platform.